By: Marc Lobliner, IFBB Pro Let’s cut through the hype. You’ve probably seen ketone supplements all over your feed, with companies promising more energy, mental clarity, fat loss, and athletic performance. And yeah, ketones can be powerful. But...
By Marc Lobliner, IFBB Pro When most people hear "goBHB," they immediately think "keto." And sure, beta-hydroxybutyrate (BHB) is a ketone body that supports ketosis. But let me let you in on a little secret: you don’t need to be...
By: Marc Lobliner, IFBB Pro When it comes to protecting your kidneys, the conversation has always revolved around controlling blood pressure, managing blood sugar, and reducing oxidative stress. All important — but now we have a powerful new tool backed...
By: Marc Lobliner, IFBB Pro Beta-hydroxybutyrate (BHB) isn’t just for keto dieters anymore. This powerful ketone body—specifically in its patented form, goBHB®—is emerging as one of the most exciting natural tools for supporting healthy cholesterol levels, cardiovascular function, and metabolic...
By: Marc Lobliner Hydrogen water, which is simply water infused with molecular hydrogen gas (H2), has been marketed as a miracle drink that can improve athletic performance, slow aging, boost energy, and fight inflammation. Some companies even claim it can...
By Marc Lobliner, IFBB Pro A new study published in Nutrients sent shockwaves through the fitness world. The headlines screamed: "Creatine doesn’t work!" But is that actually true? Let’s break it down—what the research found, what it didn’t, and why...
By: Marc Lobliner, IFBB Pro There’s a new performance-enhancing supplement in town—and no, it’s not another overhyped pre-workout or questionable stim blend. It’s something backed by science, trusted by top-tier formulators, and designed to work with your body, not against...
By: Marc Lobliner, IFBB Pro If there was ever a supplement unfairly demonized and grossly underestimated, it’s creatine. But now? The science has officially caught up—and backed it hard. A new study just published in Frontiers in Nutrition (April 2025)...
By: Marc Lobliner, IFBB Pro Collagen peptides are dominating the supplement space, and for good reason. From gym-goers mixing them into post-workout shakes to beauty influencers swearing by them for skin glow-ups, collagen peptides have gone mainstream. But is it...
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